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Author: andymckendry

Freelance writer and editor with an MA in Professional Writing. Follow for handmade articles on film and TV, pop culture, and brand storytelling.
Blog, WritingLeave a comment

Killing It, Cruelty Free: The Story of Glasgow’s Vegan Brand

November 23, 2017November 23, 2017 andymckendry

The story of how veganism rebranded with a little help from some Glasgow friends. Continue reading Killing It, Cruelty Free: The Story of Glasgow’s Vegan Brand

TV Review, WritingLeave a comment

The Affecting Tale of Bojack Horseman

October 4, 2017October 18, 2017 andymckendry

Straight from the horse’s mouth. Continue reading The Affecting Tale of Bojack Horseman

Blog, Writing1 Comment

Cool Vibes from the Glasgow Brand

April 18, 2017April 19, 2017 andymckendry

One version of the Glasgow story. Continue reading Cool Vibes from the Glasgow Brand

Blog, WritingLeave a comment

The Lego Movie: The Greatest Brand Story Ever Told

April 4, 2017September 3, 2017 andymckendry

Telling stories with Lego. Continue reading The Lego Movie: The Greatest Brand Story Ever Told

Blog, Writing3 Comments

The Art of Branding a Beer Can

March 21, 2017March 7, 2017 andymckendry

Branding lessons from maverick copywriter, Hunter S Thompson. Continue reading The Art of Branding a Beer Can

Blog, Writing4 Comments

Copy Cats Ain’t Cool Cats

March 7, 2017 andymckendry

They’re selling hipster cool in Urban Outfitters, man. Continue reading Copy Cats Ain’t Cool Cats

Film Review, WritingLeave a comment

Nocturnal Animals (2016) Film Review: Haunted Headlights on the Highway

February 12, 2017February 12, 2017 andymckendry

Nocturnal Animals is a visually beautiful meditation on hatred and revenge with a killer ending. Continue reading Nocturnal Animals (2016) Film Review: Haunted Headlights on the Highway

Blog, Writing1 Comment

[REVIEW] Mac DeMarco Meets Kurt Vile in LOWsound’s New EP, Slacker

September 30, 2016September 30, 2016 andymckendry

The low down on LOWsound’s EP, Slacker. Continue reading [REVIEW] Mac DeMarco Meets Kurt Vile in LOWsound’s New EP, Slacker

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